Simple to sell

With all the resources and tools you need at your fingertips, the Producer World^® portal makes your job easier. Search product availability by service area and browse information on licensing, certification and more. Get quoting and status tools, compensation services and even direct deposit. Producer World is selling made simple, so log in to get started today.

Visit Producer World

Join our team

If you’re not a producer with Aetna, it’s easy to join our team. We have the tools and resources you need to help you sell and grow your business.

Become an Aetna producer

The AFA difference

About AFA

With Aetna Funding Advantage^SM health plans, your clients get self-funding benefits typical of a large business, like cost control, for their small business. They also get protection and simplicity designed with their small business in mind.
Product overview

AFA value-add programs

AFA helps your clients balance health plan costs and quality with built-in wellness tools and programs to drive long-term health..
Learn about value-add programs

Virtual capabilities

Virtual online tools, support and resources have rapidly expanded access to health by delivering convenience anytime, anywhere.
Learn about virtual care

AFA essentials

Essentials plans provide all the same administration and value adds as the broader AFA portfolio, but at a lower price point.
Get the essentials

Get a quote

AFA quoting

Make sure you have all the information you need for your quote. That’s why we put together this helpful fact sheet and checklist for you.
Get the facts

IMQ Elite quotes

Need to submit Individual Medical Questionnaires (IMQs) with your quote request? We can help. With IMQ Elite, we handle all aspects of collecting and submitting IMQs for AFA proposals.
Start IMQ Elite

Quotes and underwriting

Know exactly how the underwriting process works with our helpful guidelines, and submit your quote with our cover sheet.
Begin quoting
Start underwriting

Benefits grids

Learn all about our different benefits packages and compare what they include in our easy-to-use grid.
Download benefits grid

Submit new business info

With our easy new business submission process

Just follow these quick steps:

Submit Sales Notice to Small Group Sold mailbox and cc: your Aetna Account Executive.
Aetna emails required paperwork with helpful customer information and triggers the Adobe Sign documents.
Broker/GA returns complete required paperwork to Small Group Sold mailbox.
Return Adobe Sign docs; Broker/GA signs Application via Adobe Sign; Customer completes and submits the Adobe Sign documents.
Enroll through Springboard Marketplace^® benefits administration system.

Download PDF

Customer email campaign

Our new campaign targeting existing small group clients will welcome new and renewing customers and provide them with valuable information about their Aetna^® plan. This campaign will run throughout each client’s plan year, and messaging will apply based on their plan effective date. We’ll send you a quarterly email update to make sure you stay up to date on messaging going to our clients. Take a look at some samples. Questions? Just reach out to your Aetna representative.

Vaccine resources and support

As a CVS Health® company, Aetna® is uniquely positioned to help your clients and their employees prepare for the COVID-19 vaccine. Here you will find up-to-date information on vaccine distribution, educational resources and more.

Learn more